This collaboration didn’t start in a boardroom, it started on the mountain, in parking lots, cramped hotel rooms, and late-night design calls that turned into therapy sessions. Souvenir and Howl have been friends long before this project ever had a name. Over the years, that friendship grew into a shared respect for doing things our own way, authentic, a little messy, but always for the love of snowboarding.

This collection brings that spirit to life in two essentials made for long days on and off the mountain. It unites technical snow performance with moto-inspired design featuring a glove that blends tech and utility: waterproof, breathable, grippy, and tough enough to handle daily abuse. And a jersey that’s windproof, stretchy, ultra-light, and ready for those warm, slushy sessions when you want to ditch the jacket.

THE FLAMETEC × SOUVENIR CAPSULE DIDN’T START WITH A PLAN. IT WAS ASSEMBLED UNDER MYSTERIOUS CIRCUMSTANCES SOMEWHERE BETWEEN A PORTLAND DIVE BAR AND A MONTREAL STRIP CLUB AND A CONVERSATION NONE OF US CLEARLY REMEMBER. NO ONE REMEMBERS WHO HAD THE IDEA, BUT BY THE TIME ANYONE REALIZED WHAT WAS HAPPENING, THE FLAMES WERE ALREADY ON EVERYTHING AND THE PAPERWORK WAS ALREADY SIGNED.

THIS DROP IS THE RESULT OF THAT MOMENT.  A SMALL RUN OF PIECES MADE IN LOW QUANTITIES FOR REASONS THAT DON’T NEED TO BE DISCUSSED. NOT BUILT FOR EVERYONE. NOT MEANT TO BE UNDERSTOOD. JUST SOMETHING THAT FELT TOO REAL TO IGNORE. WE’RE NOT RESPONSIBLE FOR ANY REACTIONS, REVELATIONS, OR FLAME-RELATED BEHAVIOUR.

IF YOU KNOW, YOU KNOW.

BALTIMORE LOTH, KNOWN AS BALTI, IS AN ARTIST FROM MONTREAL WITH A UNIQUELY ADVENTUROUS APPROACH TO LIFE. FROM HIS DISTINCTIVE SKATEBOARD AND SNOWBOARD STYLE, TO HIS SKETCHBOOK ART AND AMBITIOUS ART PROJECTS, TO HIS SKILLS IN BUILDING TRANSPORTATION VEHICLES FROM SQUAMISH SCRAPYARD FINDS, BALTI EMBRACES LIFE TO THE FULLEST.

IT'S BEEN A REAL PLEASURE SEEING BALTIS PROCESS IN REAL TIME AS WE WORKED TOGETHER ON THIS PROJECT.

WE'RE THRILLED WITH THE FINAL RESULT: A SMALL CAPSULE COLLECTION THAT CELEBRATES OUR SHARED ROOTS, EVOKING MEMORIES OF SNOWBOARDING'S GOLDEN ERA WHEN ART PLAYED A PIVOTAL ROLE IN BOARD GRAPHICS. WE CAN'T WAIT TO SHARE WHAT WE'VE CREATED WITH OUR GOOD FRIEND, BALTIMORE LOTH.